P8500II not only features all the signature elements of VICTOR P8500, P8500ACE, and P8510, including the eye-catching tri-claw design and unique ankle protection system, but it also comes equipped with an upgraded full-foot HYPEREVA midsole to take t...

VICTOR, one of the world’s leading badminton brands, was founded in 1968 and has since dedicated itself to the research and development of a comprehensive line of badminton products including rackets, shuttlecocks, shoes, and accessories. In celebra...

Christmas is around the corner! After a successful collection back in 2020, VICTOR partners with HELLO KITTY again this winter. VICTOR X HELLO KITTY Collection will be available soon in following markets: Taiwan, Japan, Thailand, China, India, Singap...

Built on the features of the first-generation ARS-90K, ARS-90K II is further equipped with WES2.0 to enable quick recovery, efficient force transmission, and sharper downward angles for attack play. ANTI-TORSION SYSTEM ensures a more stable hitting e...

A970ACE is the flagship shoe of the All-Around series that features well-fitting wearing comfort. It is engineered with upgraded HYPEREVA and shock-absorbing E-TPU to greatly improve the lightweightness and rebound performance. The heel protection ta...

VICTOR's thick-soled badminton shoes have gained wide popularity since the launch of P9300 and P9310. Taking the incredible comfort and shock absorption of the first two generations, we are now launching P9600—our first wide-last and thick-soled bad...

VICTOR has been working closely with Malaysian badminton ace Lee Zii Jia since his return at the beginning of the year. Along the journey with VICTOR, Lee not only clinched two consecutive titles in May but also rose to a career-high world ranking of...

Malaysian men's singles player Lee Zii Jia officially announced his return to VICTOR in the beginning of 2022 and competed on the court with TK-RYUGA, his game racket at the All England Badminton Championships. To make Lee Zii Jia's attack even more ...

Holding 7 world champion titles including the Olympics, World Championships, Thomas Cup, and World Cup, the legendary Indonesian men's doubles player Hendra Setiawan has been dominating men's doubles with his superb skill and extensive experience in ...

To celebrate the 25th anniversary of the beloved Japanese anime ONE PIECE, VICTOR is introducing its first collaboration with the anime and launching a new collection featuring ONE PIECE characters. The Straw Hat Crew are now dressed in and equipped ...